MBA 2 2017-8 Hotel Business Develop
Online Classroom for MBA 2 - Online Business Development for Hotel Industry
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Online Business Development - Hospitality Welcome
Hello and Welcome!! I am happy we will be working together - HX (human experience) combined with digital is dynamic, fast paced and exciting. Many Hoteliers think that tech is replacing guest contact, the human touch - in these classes, we'll explore how to use innovative digital tools, platforms + tech for: Better, more personalized guest interaction Smarter hotel operations - revenue, ROI Competing effectively online - whether a big brand or independent, hybrid hotel Let's get started!!!
Course Outline + Links
Some small revisions to the syllabus - the topics by session are a bit different. Download as PDF
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